Memorandum business essay Example | Topics and Well Written Essays - 1750 words

Memorandum business - Essay Example Thus, with the advent of the internet, the force of globalization made more sense to the firms and our planet has ever since become a â€Å"borderless world† (Ohmae, 1989). Also, clubbed with that has the force of the internet ushered in to the advantage of the business fraternity. Given that businesses have only become competitive with time, firms are all the more on the lookout for new as well as effective means to market their products and services. Added to that is the effect of globalization – a phenomenon that has propelled the firms across the sectors to market their products as well as services at a global level transcending borders and reach consumers at different parts of the world. In this context, since the internet has gained such a high level of popularity, it is imperative that the internet would emerge as a leading tool for marketing the products and services of firms. Thus the internet has emerged as one of the leading market places for marketing oneâ⠂¬â„¢s products or services. Again, among the various tools available to marketers in order to market their products and services on the internet, social media marketing has indeed gained ground in recent years. There are obviously many advantages to doing so. A few prerequisites are also to be kept in mind. But, one thing is for sure – properly marketed products as well as services on Facebook have indeed fared very well. ... also be made to the available literature on the topic so as to justify the reasons as to why is Facebook marketing beneficial for the business fraternity in general and Carolina Design in particular. As for the scope of the present report, it envisages catering to not only the firm under consideration but for that matter any business in the light of the popularity that Facebook marketing has gained over time. Also, in addition to that, the report covers the ways this can be made possible as well as the training needs within the firm along with the checklist that may enable this attempt to become a successful one. The salient conclusion drawn from the report supports the case of Facebook marketing and only makes the claim stronger that it is indeed required to make the marketing strategy for the firm even stronger and effective as well. Data Analysis How Can Facebook Help Business Facebook helps you connect with over 800 million users The popularity of Facebook can spread far and wide . According to a report published on the internet, the population of Facebook comes only third to the population of mighty as well as the most populous nations like China and India (Lur, 2010). This only cements the need for a presence of any firm on Facebook. This apart, one should also consider, while thinking from the point of view of a marketer, the immense opportunities it holds given the number of people or for that matter prospective customers a firm may be in a position to reach with the help of Facebook. Also, comes the possibility of a level of visibility that is eventually unprecedented for a firm unless one spends millions on marketing of its products as well as services on various media. How Do You Want People to View your Business It is imperative that marketing would involve

The leaders Essay Example | Topics and Well Written Essays - 750 words

The leaders - Essay Example of how you relate to others at work and at home† (Whitmore, 2009, p 2). In the day today life of the present world many leaders are seen in business, politics, religion, and the like. A leader should have some basic qualities to become a good leader. A leader is the person who leads by example through his charismatic personality and as such he differs considerably from a boss. The boss always orders and others are compelled to obey him or her. In the case of a leader he or she never orders but leads others and knows well the power of group dynamism. A leader should â€Å"Canvass team members’ views about the desirability of arranging structured social time together† and he should â€Å"put support in place to deal, in confidence of requested, with individual troubles or concerns as they arise† (Whitmore, 2009, p.146). To speak frankly, a leader has great works to carry out. It is very difficult to be a good leader. In the industrial world to manage a group of persons with different emotional level is difficult but a skilled leader can manage them well. In this regard it can be said that a leader should have the enough emotional stability. The E.Q. and I.Q. of a leader should be high to manage others. Such leaders are fully accepted by the fellow mates whereas despotic rulers are not considered as leaders because they never lead the people but issue orders only. A leader never brings blame culture to the office and would always emphasis on joined and shared responsibility. An effective team leader is the one who inspires, motivates and protects all in the group and helps them out in times of problems. The nature of finding fault with others and accusing them for the mistakes will not make a good leader in a person. One of my friends who were employed in Smith and co once told me that his boss was always finding fault with others and this used to provoke all in the group. As this was the nature of his boss the performance of the group w as not up to the mark. The personnel manager of the company later came to know about the matter and finally the team leader was changed. Then the result of the team turned to be successful. Once the ineffective leader was changed and replaced by an effective leader, the group produced desired results. The company could gain much profit by this action. A good leader always likes to learn new skills together with his group. He or she provides the rules acceptable for the group in which he or she works. This will help the group to contribute as much as they can. A good leader is the man filled with the elements of confidence. Moreover, he has amble belief in himself. Only a person who has confidence in oneself will have confidence in others. The famous leader M.K. Gandhi, hailed as the father of India, was such a person. He lead from the front and he himself stood in the front for attaining freedom for the country. He was confident in his actions and on his followers too. So even today in across the world he is considered as a great leader. A leader is a person who has the capacity to dream to achieve his

The challenges and opportunities of BMW Assignment

The challenges and opportunities of BMW - Assignment Example After conducting a thorough review of the literature it has been established that in order to offer high speed, sporty and designer cars to customers the company is neglecting the EU emission norms. There has been several news of the company taking political support to escape penalties and norms immorally. However, strict legal framework is compelling them towards thinking about other opportunities. In this backdrop a qualitative research has been conducted to know about customers’ perception and buying interest after knowing about the challenge. Primary data has been collected through a questionnaire survey among a sample size of 20 respondents. It was found that though customers check size, style, brand name and colour first, when it comes to buying a car but they would not prefer to buy a vehicle which does not meet legal emission standards. Table of Contents Executive Summary 2 SECTION 1: INTRODUCTION 4 1.1 Background 4 1.2 Research Problem 4 1.3 Research Objectives 4 1.4 Research Questions 5 SECTION 2: LITERATURE REVIEW

Media in Elementary Essay Example | Topics and Well Written Essays - 250 words

Media in Elementary - Essay Example The section of the society and for that matter of the whole world should come forward and pull up the weaker strata. This can be achieved only when the students who are the leaders and citizens of tomorrow understand the feeling of solidarity. Chapter three accurately points out that even though there are some universities in the United States that offer media literacy programs , they are meager in comparison to countries like Canada , Australia , New Zealand and especially UK where media literacy is far more institutionalized. There should be more programs for teachers so that they can instill in their students the knowledge of media literacy. In the fourth chapter author mentions his experience of interviewing the teachers who attended the Project SMARTArt. This project helped the teachers as they implemented their newly acquired skills in their classrooms. However , one of the greatest hurdle in providing media literacy has been inadequate funds. Hence , I strongly recommend that the governments should not only introduce media literacy programs in their universities but at school level as well.

Product, Price, Promotion & Placement Essay Example for Free

Product, Price, Promotion Placement Essay Product, Price, Promotion Placement Now that we have analyzed our marketing research and we have identified our potential target markets as being in the young adult to middle age adults and from the lower middle class and upward income bracket it is time to develop our plans to reach into these markets and grow IPT. How we target these markets is a series of techniques known as product, pricing, promotion and placement. We also know from the research that 35% of our customers would buy from a store front, 30% would order online or from a catalog, and our business customers would place direct orders. Product In the 4 â€Å"P’s† product is the lead element because this is what we sell and what we need to put in front of our customers. Our best products are always those that are unique or have a special niche market that does not have as much or less competition in the market. We have a special patented coating for our popcorn that sets us apart and this will be our lead product. Packaging of our product is especially important with a food related product. We want to emphasize the uniqueness and we want it to show, so we will use a clear bag with an Old Fashioned label that will be very appealing and desirable, our popcorn will look good unopened sitting on someone’s counter or table at home or in the office. Pricing Because our product is unique we can demand a higher price than the other run of the mill popcorn producers. As a premium product we also establish IPT as the premier high end popcorn treat producer. Our pricing will also stay well within the range of other high end products. The rest of our product lines will be priced within the average range of other similar treats. Bulk business orders will be discounted and our sales to the national flower and gift basket company will be wholesale allowing for mark up on resale. Promotion Promotion of our products will be three fold and very targeted. First we will increase the number of store front locations in the areas with the best demographics and remember the most important rule for a retail business location, location and location. This will put IPT solidly in the market area and the presence will give our brand the brick and mortar support as is done by Barnes Noble, Inc. From all of our storefront locations we will promote the IPT website for online ordering and placing orders with the national flower and gift basket company to send our products to friends and relatives across the nation and beyond. We will have to set up a strong website and we will use a professional hosting service to product the secure ordering, catalog creation and other site marketing features such as printable coupons for ordering that can be used at the brick and mortar store fronts. The website will also allow our business customer to place their orders and track the shipment. We wi ll be utilizing search engine registration and promotion to make sure we â€Å"pop† on all searches with key words like popcorn, gifts, treats, cookies, sweets and coated to name a few. Placement Getting the product in front of or visible to the consumer is essential, the old saying is that if you have a great product then you must be able to supply that product when the customer wants it and where they want it. Customer service and product availability are everything to the customer. We will expand into each market area such as Philadelphia by establishing a storefront and a small warehousing operation to handle the daily ordering, shipping and support for the market area. The store fronts will produce the product locally for retail and shipping within their market area so the product is fresh and doesn’t age. Our warehouse will stock mainly supplies for the production lines at the store front. A good example is Krispy Kreme, Inc. which uses each location to bake the donuts and then deliver to local vendors such as convenience stores, restaurants, events and other functions. We must be able to support the markets we are targeting. Consumer Characteristics From personal experience and as reflected in our market research most consumers prefer to purchase perishable consumables at a local store and we will need to entice our targeted consumers to come to the store fronts or to order online once they have tasted and enjoyed our products. Much like Starbucks whose coffee shops sell a lot of items not related to coffee we must consider adding the intrinsic items that our customers would find interesting such as free wireless internet access from each storefront. This feature would also help us promote our website and expand our customer base. We must continue to collect feedback from all of our market areas and customer to make sure we keep our product fresh and exciting. Distribution and Growth impacts As we grow we must make sure we have the infrastructure to supply our new markets and that our suppliers are aware of the expected increases in quantities we order and that they are able to keep up. We should also expect discounts for high volume orders. Centrally we will supply the national flower and gift basket company and the local market place. Our store fronts will supply their local markets to include internet orders, business orders and retail sales. Summary We will use all of this information provided today to continue our development of the marketing plan for IPT. I hope we have answered your questions and put to rest your doubts. If I can be of assistance in answering any other questions you might have please let me know as soon as possible. References (Pereault William D McCarthy E Jerome 2006 Essential of Marketing: A Global-Managerial Approach)Pereault, William D., McCarthy, E. Jerome (2006). Essential of Marketing: A Global-Managerial Approach (10th Edition ed., Rev.). New York, New York: McGraw-Hill/Irwin.

Child Abuse and Major Long Term Essay Example for Free

Child Abuse and Major Long Term Essay Description of the possible signs, symptoms, indicators and behaviours that may concern in the context of safeguarding Children are usually abused by someone in their immediate family cycle. This can include parents, brothers, sisters, babysitters and other familiar adult. Children can be abused by age of up to 18 years and they likely to be at risk of physical injuries, sexual abuse, neglect, emotional abuse or verbal abuse. Child abuse can have major long term effects on all aspects of a child’s health, development and well being. The main forms of maltreatment are: Neglect sign; A child come to school usually with dirty skin, hair and clothes or without jacket in winter. Children in the school may feel hungry and tiredness or being left alone unsupervised. Even then they are sick not taken to GP for medical treatment. A child frequently absent from school and beg steal food or money. Possible symptom: A child appear to be indifferent and a child seems apathetic depressed. Also the a child behave irrationally or in a bizarre manner. - Impact of neglect: Impact of neglecting a child can cause brain damage and also have psychological implications such as cognitive delays or emotional difficulties. Psychological problem often manifest as high risk behaviour problem, depression and anxiety in children Emotion abuse: When a child feel furious, sad and crying and behaving inappropriately in the class that mean he is being emotional abused. Sign: When a child is being emotional abused he may chose dark colour to paint on the paper. Feeling low self esteem, seeking attention from others, behaviour difficulties, continual rocking, hair twisting, delayed development Possible symptom: CYP will delayed in languages development and play skills and have impaired ability to enjoyment in play. Not trusting other and feeling nervous all the time. CYP will feel guilty, ashamed and withdrawal of social interaction. Their mode will change and they frequently blaming others people. - Effects: emotional abuse is the most difficult form of a child maltreatment identify and to prevent. Babies who are emotionally abused may slow or fail to develop. Physical abuse Signs: Physical abuse is when children are being physical abused by someone. This can be involved hitting, biting, punching,  kicking, burning, scalding, shaking, throwing or beating with object such as stick and belt. It also includes poisoning, giving a child alcohol, drug Symptoms: Practitioner need to have acknowledgement of physical abuse and there signs to protect children from harm. Any injuries which parent doesn’t inform practitioner or children may not received medical treatment, can raise concern of abuse. Sometime children may refused to change clothe on PE day because they want to hide their injuries signs - Effects: Physical abuse can lead child physical injuries, disability and in extreme cases can cause death. Physical abuse has been link to emotional aggressive behaviour in children as well as can cause learning difficulties. Sexual abuse sign: Recurrent urinary infection, genital and rectal itching, blood in under paint and soreness, inappropriate behaviour and regarding age and ability, children may feel lack of trust, regression and become isolated and withdrawn Symptom: CYP will behave aggressive and disruptive behaviour and feeling afraid when they left alone. Difficulties in walking and setting and wearing so many layer of clothe. Change in behaviour around specific person and try to avoid familiar adult. Sexual acting and inappropriate sexual play. Also lack of interest playing with friend, sport and any other activities in the school. - Effect; The severe effect of sexual abuse can be on children they may suffer mental health problem, depression, identity confusion, behaviour difficulties and also emotional problem. References Describe That Possible Signs, Symptoms, Indicators and Behaviours That May Cause Concern in the Context of Safeguarding. http://www.studymode.com/essays/Describe-That-Possible-Signs-Symptoms-Indicators-878910.html(5/11/2012) Describe That Possible Signs, Symptoms, Indicators and Behaviours That May Cause Concern in the Context of Safeguarding http://www.silkysteps.com/forum/showthread.php?t=13536 (5/11/2012) Recognizing Child Abuse and Neglect: Signs and Symptomhttp://www.childwelfare.gov/pubs/factsheets/signs.cfm(6/11/2012) Meggitt C (2011) Cache Level 3 Diploma Children and Young People

Our Religion Does Not Define Us Theology Religion Essay

Our Religion Does Not Define Us Theology Religion Essay Our religion does not define who we are regardless to popular belief. Our religion is only a part of who we are if we let it. Not everyone that practices a religion knows everything about it or even accepts it. Some people have a religion just because everyone else has one, and most people have a religion because they were brought up in it. The human mind is easily convinced to do and believe things when it is young and fragile. As a child, you listen to your parents, obey them and learn from most things they do we stand on the shoulders of others to get to the next level (Fraklin). Most people choose their religion based on the religion their parents practiced. Our religion could affects many aspects of our lives depending on how deeply we believe in it; this includes the way we see others, the way we act, and the way we influence those around us. Our faith in our religion can always be seen in the way we live our lives, nevertheless it does not define who we are. As humans, we learn everyday of our lives, introducing us to new things which indirectly change our point of view on certain things in our lives; we begin to see things in different ways and accept somethings we thought was wrong but some people still somehow let their religion come in the way of how they see these things, even though they have a different op inion on some matters they feel like they are obligated to believe whatever their religion asks of them. For those who accept this changes, it could bring about a big difference in their life. I believe no one can tell what religion is right or wrong because no one knows everything. Most people like to be right in most situations, so whenever they are asked what religion is right, it is quite normal for them to say theirs is right. Not everyone tries to realize that the same way they think their religion is right could be the way another person sees his as the right one The easy confidence with which I know another mans religion is folly teaches me to suspect that my own is also (Mark Twain). With what we know, religion might not even exist, which is why I believe that everyone should respect each others point of view on any situation God has no religion (Mahatma Gandhi), personally I think all that matters to God, if there is one, is the good and bad that people do. It is easy to t hink someone is wrong, when you think you are right even though you might be wrong. An example is the apology of Socrates. Socrates was a simple minded person who never thought himself to be more than he was. The fact that he acknowledge his ignorance makes him a wise person (Plato), most believers are ignorant of other religions, yet they believe their religion is the right one while others are not even though they do not know much of the one they criticize. Children learn most things from their parents and those around them. Growing up, children are taught what is right and wrong by their parent or guardian, and that helps them in deciding for themselves when they are adults. It is very common for a parent to take their children to where they worship, and as they grows they learn from their parents faith, making them believe in their religion. The reason why people rarely change their religion is because they grow in it and that makes it more of a lifestyle to them rather than something they learned. Most religions like Christianity has been made in a way that you are not allowed to question some of the things you might not agree with. Some of the stories and rules we learn from our religious books sometimes seem wrong and sometimes we might find some not quite sensible, but we have also learned that we have no right to question the things that happened in them, we just have accept it. The story of Job is one that should bring every Chr istian to question their God as to why he made a man go through so much, just to test his fate. Job was a faithful Christian, but he was tested by Satan with the permission of God; he lost everything he had and was terribly ill, with no help from anyone (The story of Job). Everything that happened to him is something no Christian would accept from any other person, it would not matter what reason they might have to do that, it will be considered bad, but when it is God that did this to a man just to test his faith, they are not allowed to question him. Even though Job went through a lot of things, he never questioned God. When believers feel angry towards God, most of them think it is a wrong feeling and they are not able to express themselves to other believers because they feel judged, guilty, and ashamed (julie and joshua). Every religious belief has its good and bad parts, some that we agree on and others that we dont, but the fear that has been put into us from when we were young is what makes us accept it even though we have other opinions. The fear of a god could make anyone do anything. The story of how Abraham is a great example. Abraham was willing to kill his only child because God asked him to do so, even though that was his only child and he knew he will never have any other child, he was still willing to kill his child And it happened after these things that God tested Abraham. And He said to him, Abraham! and he said, here I am. And he said, take, pray, your son, your only one, whom you love, Isaac, and go forth to the land of Moriah and offer him up as a burnt offering on one of the mountains which I shall say to you (Abraham and Isaac). Despite how deep our faith might be and how well we understand a religion, we still put in our own interpretation to it just to make it suit us. Lailak ask ed are we supposed to interpret the Bible in our own way?. Lone77star answered that we all have our own path to choose, he explained by saying he had his own interpretation and would not want anyone to follow it blindly (hubpages). Not every Christian that reads the Bible understands it, and not every Muslim that reads the Quran understands it. This is the reason there are pastors and Islamic leaders teaching their religion. Even though this people are seen as the holy ones, they also interpret the religion in a way they see fit. Religion is not just one thing, it is a way of life in which people design for themselves; everyone has their own unique religion because we all see and interpret things in different ways. Some people believe they are Christians because they go to the church. This is simply their interpretation of being a Christian Anyone who thinks sitting in a church can make you a Christian must also think sitting in a garage can make you a car (Garrison. goodread), it d oes not matter how much a person attends a church or pray, it is their heart towards things that defines them. The actions they take and how they deal with things. The most annoying people are those who try to get people into their religion; this is basically asking others to think like they do and see things from their own perspective. Christians believe that God created humans And God created the human in his image, in the image of God He created him, male and female He created them (Genesis). Christians accept and believe this theory. In some way this affects their way of living because they think they owe their existence to someone. They live most of their life trying to please someone they have never seen Religion has convinced people that theres an invisible man living in the sky. Who watches everything you do every minute of every day. And the invisible man has a list of ten specific things he doesnt want you to do. And if you do any of these things, he will send you to a special place, of burning and fire and smoke and torture and anguish for you to live forever, and suffer, and suffer, and burn, and scream, until the end of time. But he loves you. He loves you. He loves you and he needs money (George Carlin). The misinterpretation of religion could lead to disagreement, conflicts and even death. When people have different interpretation of what their religion says, it is very easy for them to disagree on most things. Some Muslims have been killing for years, and they believe what they are doing is right. They believe they can do anything as long as they ask for forgiveness. Religion has caused most of the wars the world has ever known. God says we should love our neighbors has we love ourselves. Anyone could interpret this the way they want, some would say it means to love your family, and others might think it means to love everyone love your fellow as yourself (livneh). Some people believe in God just so they have someone to blame when they are in trouble When people experience traumatic or highly stressful events, a common response is to blame God (Julie and Joshua), to these people God is just a figure they run to whenever they are in trouble or need someone to blame for their own fau lts and weaknesses. They do not fully understand the concept of God, but they feel that they need him. Our religion does not define who we are, what makes us who we are is what we accept our religion to be, our interpretation of it, and the choices we make through them. The Bible teaches about loving one another love your fellow as yourself (livneh), this is hard sometimes because some people are just hard to love. No matter how you try to get close to them, they still somehow do not accept you. Some Christians are this way, even though the bible says they should love one another. The bible also mentions not having hate towards a fellow human you shall not hate your kinsman in your heart (livneh), yet there are several Christians who have hate in their heart towards someone in their family, and people in the church. Even though the law of the bible ask them to love and never hate, this does not define them.